🔴Google shows almost nothing about you
📍Your blurb under your Google link just says 'We' — two letters. Nobody clicks a blank result.
🛠️Write a real blurb: 'Battery testing and consulting firm with 18+ years helping labs and manufacturers succeed.'
Case Study · general
How we'd rebuild Daniel Consulting Group's website
Danielconsultinggroup's site is costing you customers right now — about $2,650/month in lost customers. Every. Single. Day. Good news: we can fix it.
👋What we found on the homepage
🔴Your main headline doesn't say who you help
📍'Battery Technology Consulting That Powers Success' sounds good but tells no one if you're for them.
🛠️Say who you help fast: 'Battery testing and consulting for labs, startups, and manufacturers.'
🔴Your site makes visitors click around to find stuff
📍You have 8 nav links — Services, About, Team, Gallery, Testimonials, and more. Busy buyers bounce.
🛠️Put everything on one page they can scroll: what you do, who you've helped, and how to reach you.
🟢Your service list covers the full lifecycle well
📍You list six clear services from lab setup to certification — that range shows real depth.
✍️Their words and positioning
🔴Google shows almost nothing about you
📍Your blurb under your Google link just says 'We' — two letters. Nobody clicks a blank result.
🛠️Write a real blurb: 'Battery testing and consulting firm with 18+ years helping labs and manufacturers succeed.'
⭐How they build trust
🟠No contact info visible without clicking
📍There's no phone number or email on the homepage — just a 'Book a Consult' button. Cold visitors need more.
🛠️Add a phone number and email right on the page so busy engineers can reach you without booking a call.
🟢18 years of experience is a strong trust line
📍'Over 18 years of experience' is a real, punchy trust signal — keep it high on the page.
🔍Google + technical health
🔴No main big text on page top
📍Your site has no big text at the top to show focus.
🛠️Add clear main headline so people and Google know your site topic fast.
🟠Page title is too short and vague
📍Your tab name is only 28 chars and just says your business name.
🛠️Make it say what you do and add key words people search for.
🟢All images have labels Google reads
📍All 8 images on your site have labels so Google knows what they show.
🟠Loads 15 code files, site loads slow
📍Your site loads 15 code files which may cause longer wait times for users.
🛠️Drop or combine code files to make pages show faster and keep people.
📱Mobile experience
🔴Phone number not tap-to-call
📍Your phone number is not clickable on phones, losing customers who want quick calls.
🛠️Make phone number tap-to-call so users can call you with one tap.
🟠Mobile scaling tag there but page feels slow
📍Mobile scaling tag is present, but heavy code and layout hurt phone use.
🛠️Fix site to load less and work well on small phone screens.
The opportunity
Fixing the issues above could recover roughly $1,600/month for this business — about +15 leads per month.
Conservative math: avg general customer is worth ~$300. We rounded down on close rate AND on lift. The real recovery is probably 2x what we show.
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